This from an older Forbes article an analyst looking at us consumers using bnpl
Who’s making BNPL purchases?
High-income consumers. Seven in 10 BNPL users earn more than $75,000 a year. They’re highly educated as well—three-quarters have a Bachelors degree or higher.
Credit cardholders. The notion that consumers are using BNPL programs because they can’t get (or don’t have) a credit card is nonsense: 97% of them have at least one credit card. This means that BNPL users have other mechanisms to get themselves into debt.
Millennials. Among all Millennials (26 to 40 years old), 18% made at least one BNPL purchase over the past two years, in
A view i have on the above data is higher income earners consume high value things and they want the luxury items too, like a Prada bag and nice jewellery. Nice phone. Nice watch. Nice holidays
us has a higher GNI than Australja meaning on average more high income earners as a percentage and obviously in absolute terms.
What is zip/quadpay doing to address this higher end higher value audience?
If i buy a 10 K watch or handbag i might want to pay that off over 3-6 months instead of 6 weeks.
What is the return rate of luxury items over cheaper items? Does anyone know, is this luxury items segment higher risk or lower risk for zip?
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