I expect the cooperative will be only too keen to inform and promote its new service offering to its 1.6M members and, no doubt, use the convenience of electronic banking, bill paying, etc. to recruit an even wider membership.
That's part of the beauty of what's happening here, as I see it ...it's MASS SPECC who will be encouraging take-up of the App.
It's not our advertising spend.
We just have to ensure it all runs smoothly under the bonnet ...and be on the lookout for the next opportunity.
I expect the cooperative will be only too keen to inform and...
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