Dead duck, page-11

interesting
this old B and M
V
the on-line shop

rubbish and thats what it is
the B&M in most cases, situations have only themselves to blame for their dying, going out of business

why
their staff, the people that face the customer are the problem
most if not all staff haven't a clue what they are selling
and then spin b/s to the customer
then management move them to the next department to sell a different range of goods
and generally thats the real problem

where as the on-line shop generally has a specialist in the goods the customer is looking at, considering buying
and will explain the difference, the plus and minus
and in many situations in fact sell the consumer a 'dearer' item
and more items
that the consumer first thought of

why
simply because of product knowledge
AND that's called service
then in many cases there is a follow-up... are you happy with etc email
times are changing however some retailers are not, pure and simple

the consumer demands service
also called help

ps, I have owned 3 on-line shops