https://www.copyright link/street-talk/coca-cola-sells-secretive-cola-royalties-for-65m-to-sev-en-20230504-p5d5m9
It is understood that Sev.en paid $65 million for the royalties in a deal that was signed this week. It spells the end of a sale process that Coca-Cola Europacific Partners has been running internally since early 2022, and was first revealed by Street Talk.
A flyer circulated to potential buyers at the time said, the royalty cheques were worth $56 million (or 19.5 per cent) for the September quarter, from $308 million in gross sales.
paid almost 1 quarter earnings for the royalties? What's that a PE 0.25?
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