Coppers,
My opinion only here, but it is fairly obvious that Dubber is following the tried and proven “freemium” strategy to engage the WebEx customer base which is many millions of users. Simply, like Zoom has done with their platform, give the user a free taste to get them hooked then amp it up with all the bells and whistles like AI, V2T, unlimited calls and minutes, etc, etc.
The beauty of Dubber is its stickiness. Once a user has a few calls recorded in the Dubber/AWS cloud, they are not going to want to lose access to that data. In fact, they’ll want a lot more access, features and benefits that the paid Dubber subscription model delivers. The truly beautiful thing about this strategy is that Dubber will have access to not just a few hundred thousand users... it will have access to tens of millions of users, imo. Pretty damn smart if you ask me.
Go the Dub! Happy Friday Coppers.
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