↑ Since we have begun to understand the difference between a1...

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Since we have begun to understand the difference between a1 and a2 cow dairy proteins and how the a1 protein was integrated into the original a2 milk during the third quarter of last century, the escalating health issues associated with a1 protein, which have only recently during the last 20yrs been researched and new information and evidence surfacing each month it does mean that it is only a matter of time before understanding spreads. However before this, organic milk, organic foods were heralded as the healthy alternative since the hippy era really if the 1970's .... nothing new, understand that organic foods means that they are produced without herbicides or pesticides. Both these chemicals can help to impair the gastro intestinal tract and the human body, every trillion cells. So chemicals, herbicide, pesticides are harmful to the human body, there is no doubt about that. Now we know that a1 protein may also be causing gut impairment and inflammatory response.... so which one is worse inorganic a2 milk or organic a1/2 milk?
In my research as a Naturopathic gut specialist over the last 35 yrs, I have seen the effects of both. Of course what we need is organic a2 milk...... only a matter of time. The latest understanding is that milk without a1 protein is making a lot of difference to many, many people. However, the chemicals, hormones etc in it are not healthy.

in terms of investment, organic will always appeal to many people for its perceived health benefits which are in fact bona fide but the difference is not noticeable because we ingest so many chemicals from our environment and going 'organic' is not something that will cause people feel different immediately, being a long term health strategy. People are feeling the difference with a2 milk ,,...and people like to notice...well, something.

Both milks are a million times better than ordinary milk in terms of health.

a2 is currently overtaking organic. But there is room for both, the milk market is huge and people are changing from ordinary milk to organic or a2. Which is the main thing, in fact both milks are helping to change people's perception and bring awareness to milk. The market needs both IMO. People want choice. What is the alternative? Standard milk containing harmful a1 protein plus a cornucopia of chemicals n hormones! Yes both Organic milk and a2 milk is bringing much needed awareness to the mid-perception that milk is a healthy food.