When you say you hope that DW8 have a big enough head start over...

When you say you hope that DW8 have a big enough head start over those other companies, I think you are mistaken. Each of those other companies is well ahead of where DW8 is in their respective areas.

The advantage that DW8 has, is that it combines ordering and warehousing and then delivery (from the orders).

But whilst that is its advantage, it is also its disadvantage, because they only warehouse and deliver a small percentage of the potential number of products a venue/bottleshop can purchase. And because they warehouse and distribute, DW8 actually compete with other logistics providers and distributors. And basically every product they have can actually already be ordered via their main marketplace competitor's platform.

DW8 should focus on solving the logistics problems in the industry, because there is a huge opportunity there with leveraging tech.

Cheers
Marv