The following has to be amended as no allowance has been made for B2B logistics revenue & the revenue per case will be lower for DTC/online as WDA is $10 per case average. Average will be about $13.16 per case:
Cases December 2021 forecast run rate of 1,518,750:
1,518,750 x 67% = 1,017,562 cases wholesale B2B x $31.48 average per case = $32,032,851 GTV x 10% = $3.2M revenue/gross profit
1,518,750 x 67% = 1,017,562 cases x $17.90 per case = $18,214,359 revenue x 20% margin = $3.6M gross profit
1,518,750 x 33% = 501,188 cases DTC/online x $13.16 per case = $6,595,634 revenue x 20% margin = $1.3M gross profit
TOTAL REVENUE = about $28M & $8.1M gross profit less about $5M DW8 expenses* = $3.1M EBITDA
* Given the increase in volume this is very conservative & most likely will break even in leau of EBITDA
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