DW8 Growth, page-5764

I remember an interview with Rick Rule I seen recently when he said something very true for most people.
If something from the shop, say a good quality tin of tuna that you buy all the time because it's good quality and tastes good. It's always a dollar a tin. It goes on sale for 70c and naturally U stock up, buy crap loads of this tuna because U know it's a bargain at this price.
But when a company that you love and is of good quality goes on sale for 30% off, you panic and instead of stocking up U do nothing, or worse sell the lot!