DW8 Growth, page-5796

And having been through this process before - if we win enough market share and service our customers well (tick, this is well on track), we have significant headroom to increase price over time, add additional service fees etc. whilst still beating the competition by a long shot on price. Remember here WineDepot is not just competing on price but also an integrated/seamless service. Over time customers value this and will share some of the value. Steve, I'd expect longer-term forecasts could cope with >10% margin eg 15%+ by years 3-4.