So you mean a Winedepot channel, in competition with (Ebay/Amazon/boozebud/naked wines and the list goes on and on and on).
Perhaps they will get to that at some stage....but consider this if you had to choose (since they can't put money into everything)...
1. Getting revenue from your own DTC, (sinking heaps of money into this and in competition with heaps of others - from just one channel).
Or
2. Getting revenue from every single sale on every single channel: Amazon/ebay./vivinio and every other DTC channel imaginable - eventually.
I know which one I want them focused on...
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So you mean a Winedepot channel, in competition with...
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