"History doesn't repeat itself, but it often Rhymes" - Mark...

"History doesn't repeat itself, but it often Rhymes" - Mark Twain

ECS History of Substantial Gain Periods:
0.16 23/3/20 --> 0.34 20/4/20 (112%+)

0.25 20/11/20 --> 0.6 8/12/20 (140%) --> 0.76 9/2/21 (204%)
- This was the 2020/21 Cannabis Bull run.

0.14 30/6/22 --> 0.26 8/7/22 (85%) --> 0.3 22/8/22 (114%)

0.17 25/5/23 --> 0.26 11/7/24 (53%)

0.13 27/8/24 --> 0.2 29/8/24 (53%) --> 0.??
- On report of FY24 Results.

If we happen to see another "full"-run, trading, if in line with previous pumps could be in the range of up to 0.27/0.28.
Another Australian Cannabis Bull-run could put it closer to 0.4, so a 3x potential from ATLs.

I suspect that the difference this time around would be the ability for banks to take another go at it, after being burnt last time around. But if the institutions, banks and sophisticated investors do their research and understand the scale of the industry both locally and internationally, companies like ECS will become too big to ignore. It's just a matter of who is going to get in first and be the one to convince their trading team that now is the time to be buying. Clearly the Australian market is being overlooked, there is no denying. These institutions look closely at the US market and probably see the issues that they face, not understanding how someone like ECS can differ in terms of product and market. The asset is de-risked. We are putting out solid growth numbers and turning a profit in a challenging environment. There are only more goals to be kicked, I just wonder how many goals it will take for them to be noticed.

But, because their isn't institutional money flowing in (that we know of), the Australian market as a whole will remain on the undervalued side. I genuinely think that a catalyst could be something along the lines of a corporate trader being prescribed medicinal cannabis, understanding the product and its' benefits. They look into who does it the best and the top of that list in Australia will be ECS, every day of the week. Money flows disproportionally to the top line, which is ECS. And with a thinning of local competition, at least listed competition, there could be some serious movements happening very quickly if it is the case. Get the institutions involved that have access to our politicians, have them advocate on behalf of the industry for a regulated perhaps recreational market or a PBS prescription for medical. This is the type of power that breeds wealth. But they have to be in it to make it happen, because the little guy (The Australian Cannabis Companies) aren't being listened to or taken seriously. So, which bank or insto will take the plunge? Who is going to be the first mover in the space and kick off a booming industry that inevitably makes a difference to millions of Australians and encourages Australian products, jobs and a growing industry that can provide immense taxation benefits to the economy.