You're right
@McQuade. He does clearly state that EutroSorb "does NOT contain Lanthanum" but instead "other naturally occurring minerals that have a binding capacity with Phosphorus (see from 42:19 onwards). But he then goes on to list a bunch of key points that are identical to to the way Phoslock behaves.
Phoslock contains Lanthanum transported in a modified Bentonite clay. It took decades to develop and release this product. I find it hard to believe that an alternative could be released to the market with (afaik) no lead up study/fanfare and results publications. Not only that, the product is so simple that you can put it in a bag, chuck it down the drain and fish it out sometime later to harvest the phosphorus from the contents. PET have been working on this for years.
Maybe they have found a different carrier to Bentonite clay that particularly suits this type of application. Technically, that would make it NOT Phoslock. But instead, a whole new product. So maybe the presenter confused Lanthanum (the mineral) with Phoslock the product?
I guess we'll find out soon enough. But looking at SePRO, I'm starting to think PET is looking like a great take-over target. Does SePRO really have the (extant) production facility to mass produce a new product like this?
(20min delay)