Back in November 2020. Aboflah had 9.02M youtube subscribers when he first joined GXR. Now at 19M subscribers, that's approx 1M subscribers per month increase.His engagements still a phenomenon, up there with the very best youtubers.
Leading Esports organisations are now morphing into entertainment companies. On one side you have the competitive PRO gaming (esports team/s). While on the other side you have the content creators.
Faze Clan is a very good example of this.Studies shows that content creator's actually generate more revenue for an esport organisation vs a competitive player. One challenge for esports organisations is building a fan base fast in order to monetise. The best way of doing that is through these gaming content creators. Faze clan is an example of a leading organisation that utilises the social media reach of their content creators. You're basically building instant fans for your esports organisation by having content creators associated with the brand.
“When a brand looks at partnering with an esports organization, total reach is very important,” he said. “Where it might be an issue is if your goal is to partner with a gaming organization, you’ve got to understand that 50% of their content is not going to be gaming or esports related.”
MSM Price at posting:
5.9¢ Sentiment: Buy Disclosure: Held