Excellent results = downward S/P?!

I like to consider myself a logical person, being married this becomes abundantly clear on a daily basis. I make business decisions based on facts and logic.

One would assume that a business which a) has excellent updates about progress, b) is well-funded, c) ran by a team of proven experts and partners would be a GOOD thing.

Perhaps I'm mad for thinking that all of the above (in a logical universe) would equate to an escalating SP, not one with a downward trajectory?!

Watching ORN's share price is like watching Winx 10 lengths clear in a derby with 100 metres to go and seeing the TAB offer odds of 10/1.

Can someone smarter than me tell me why a company with absolutely every box ticked is either stagnating in SP, or worse going BACKWARDS at all, let alone a day with (yet more) positive updates?

I'd understand if my wife were changing the SP, her and logic go together like oil and water...