Exponential US growth: star branding, target $100m, page-3

Not disclosed yet by way of growth specific to US, however total US sales given the size of US market are negligible. Total nth hemisphere quoted at 16% of sales, where on split with UK and elsewhere, sales to USA would be two fifths of nothing at present.

$100m USA sales should be the minimum annual target to be hit in 36 months.

A good social influencer can accelerate sales growth exponentially if done in the right way. Several brands have enjoyed this push and therefore the precedents are there.