Fairfax media, page-6

This article frustrates enormously as it is clearly written by an a non-retailer who does not understand the the math or by somebody who is purposely looking to misinform the masses. All retailers who have implemented Afterpay will have noticed a significant increase in basket size as well as an increase in topline sales as a direct result of this implementation. The increased sales $ and basket size benefit by far out ways the small incremental % cost per item. This small cost to the retailer is absorbed along with all other promotional markdown and offprice promotional activity to drive sales. There is not a retailer on the planet that would not accept the significant incremental turnover in this market at a small incremental cost % at the register. The sustained substantial contribution of Afterpay in the sales mix indicates that this is a preferred payment option particularly for 18-25 yo females buying fashion.

Afterpay is here to stay and will become the gold standard in USA and Europe over time.