Valid points DD. According to one of their corporate...

Valid points DD. According to one of their corporate presentations back in 2019, there are 500 billion bricks/blocks laid per year (modest average of $1.50-$2 per block) and they aim to tackle 10% of that market in the next 15 years

Regarding which methods & products are the most efficient/profitable for single storey resident/commercial construction, it's a bit of a straw man's at current as we don't have all of the facts from FBR/WB's camp (if even still a partnership, assume yes as it would be market sensitive) besides (imo) relatively accurate breakdowns/calculations from NGNG's, HWGA's. DYOR's posts + my own research in previous days/months/years which would suggest that FBR & the HX provide a cheaper and better quality service.

As evidenced by the interest from GP Vivienda, if you pay for cheap labour, you get poor quality. Look up the average single leaf masonry house in Mexico and you'll understand why they are interested.

FBR is uniquely positioned IF they are able to team up with the likes of Weinerberger due to their global brick/block supply chain coupled with their proactive, innovative mindset.

FBR is not for everyone due to their continued (>3 years) lack of communication and inability to meet milestones but it's also somewhat justified due to the nature of the technology. This company is not for everyone as a result of the aforementioned but sometimes you've just got to have a bit of faith.