Good points Luxo, thanks for remind us that the simplest...

Good points Luxo, thanks for remind us that the simplest formulae for FROI (financial return on investment)is the total revenues divided by the total costs.
AEB strategic move towards bioceuticals, with the possibilities for pursuing further sources of revenue (agriculture/aquaculture feedstock)will maximize the overall returns.
As you put, it' s: "...pointing out the obvious..",
which makes you wonder about the footings some arguments are being laid on, nonetheless they made for entertainig reading: "If I want to go to the supermarket and buy..."