202205 Gordian Deal.pdf 20+ years on HC and I think this is the first thread I have ever started!
It is a shame that these media releases are not market sensitive, so the broader market doesn't get to see the progress being made, but it is understandable given there is no $ value that can be place on it.
However, they are all extremely significant.
This partnership effectively advertises our products to huge numbers of travelers, across multiple travel companies. It effectively gives us access to sales that should be extremely significant without us having to spend one cent in marketing ourselves.
Again, the ability to scale to almost infinity, using global networks already in place, with little extra capex requirements shows just how significant our economies of scale actually is.
I guess these types of agreements will all come out in quarterly and annual reports, so they will get to the market that way, but ultimately it will be rising revenues and the movement towards breakeven that will have the greatest impact on our share price.
