for the record

It always amazes me as to why people buy into companies they don?t understand.

WFM has patented and proven technology and exceedingly capable management.
It?s just about one year old and in this time it has raised enough capital to last a couple of year, finalised its software platform, acquired a number of excellent customers and partnered with a global leader.

For those who worry about the Perth office being closed, WFM is not a website company anymore. WFM is a company selling combinatorial auction technology, based on a set of proprietary equations. The technology has been operating on the Melbourne docks for 4 years with great success and it is now being applied to the advertising world.

In the company vision, the current focus is on classified verticals, with particular emphasis on Cars, Real Estate and Jobs. Future secondary markets will include traditional media and online video.

If anybody thinks that, in the software world, more can be achieved in one year, they have rocks in their head.