Can't compare to FNP as FFF is certified organic and vegan which is the way the world is heading - avoiding animal cruelty, ensuring environmental sustainability and addressing maximising human health and wellbeing - whereas FNP is very dairy entrenched which has an increasingly negative focus. FNP do market plant milks which I am enjoying but they contradict themselves when at the same time they are so heavy on dairy products.. its opportunistic and from their negative announcements/investigations lately resulting in long suspension of trading, they have been doing business unethically corrupt and deviously dishonest on many levels and the shareholders have suffered for it as well as the animals they exploit. FNP are a big fail on ethics. FFF however seem far more honourable, younger of course with a new world outlook which even Greta Thunberg would support hypothetically if she was in a position to want to / need to do so - of course she isn't but she would love their products! Saying that, i do love some FNP products as well, the oats for instance are great as are the natural mueslis and the plant milks. FFF will branch out into other products and who knows they could start focussing on other plant foods to rival Beyond Meat and Impossible Foods which are really big now.
