Friend asked why I bought SWF shares. Answered in elevator pitch.

SWF has consistent, repeatable cash flows. Actually it has multiple streams of revenue. One of which is a holy grail, monthly recurring subscription revenue. It also has overwhelming options for growth. It could offer new, additional investor and finance related products and services at anytime to its captive audience. SWF also will continue to improve upon and expand its current main features. Last but not least, it has good, strong management and to date a solid, consistent track record of growth+success.

What would you add?