Time to get a realistic perspective on Facebook Likes.
Cocoman,
You do realise there are over 12m Facebook accounts in Australia. Less than half a percent have Liked QFX.
Now your recent statement on the importance of FB likes for QFX.
"QFX , new Facebook likes are a reasonably good indicator of subscriber growth between quarterly report"
For QFX Sake I hope that isn't true because given actual real data over last 60 days they are growing at a rate of only 4 customers a day.
23/12/ FB Likes 53,651
26/02/ FB Likes 53,924
That's an increase of only 273 Likes Or 4 per day, 365 per quarter or a pathetic 1,460 a year.
Which is a huge contrast to your earlier prediction (ramp)of 40 per day and wildly exaggerated number of customers per quarter and related revenue.
"Face book likes adding around 40 per day...indicating around 80 new customers per day.
80 customers x 90 days = 7200 new customers per quarter or 30,000 new customers per year.
At $15m x 12months = $180 minimum revenue per customer per year.
$180 x 30,000 =$5,400,000
So QFX is potentially currently growing its customer base and revenue stream at an annualised rate of an extra $5.4M per year!"
Reality Check.
Even using your formula with a factual number of 365 per quarter or 1,460 per year based on 60 days actual data.
$180 x 1,460 = $262,800
So QFX is potentially growing its customer base and revenue stream at an annulaised rate of an extra $262,800 per year! Vast difference to the exagerated amount of 5.4m
I strongly doubt 262k would even cover the cost of the two recent management positions to the company. Let alone help to cover the average loses over last 5 years of nearly 500k a month.
Kat.
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