- Student Edge Co Founder, Jeremy Chetty (left) - The Market HeraldStudent Edge Co Founder, Jeremy Chetty (left)Source: Business News
  • Technology stock frugl (FGL) is teaming up with Student Edge to market its grocery comparison app
  • frugl's consumer platform, which goes by the same name, helps shoppers find the cheapest groceries across major supermarkets using a mobile app
  • In today's announcement, frugl stressed the deal with Student Edge would help it access a market of over 1.1 million potential users
  • Under the agreement, Student Edge will launch a marketing campaign to promote the consumer app's offering
  • The digital-centric crusade will include email blasts, competition promotions and social media coverage
  • Ultimately, frugl and Student Edge want the campaign to drive app downloads, up account creation, and boost repeat usage stats
  • Following today's news, frugl shares rose 11.4 per cent into the green, worth 3.9 cents per share in midday trade

Technology stock frugl (FGL) is teaming up with Student Edge to market its grocery comparison app.

The ASX company, formerly listed as Family Insights, made the announcement earlier today, stressing the partnership would give it access to over 1.1 million prospective users.

Read the article on The Market Herald here: https://themarketherald.com.au/frugl-asxfgl-teams-up-with-student-edge-2020-10-12/