“Who are these institutions? You can’t sell to a non-existent...

“Who are these institutions? You can’t sell to a non-existent market.”

At some point , the sector does the “hard” work and creates the market. I know small tech is similar. They are trying to address.

There are plenty of opportunities outside financials and resources in Australia.

Young Australians deserve for the superfunds to be investing small proportions in the sectors where there is supposedly a long term investment horizon.

not easy talking to funds that aren’t interested and lazy - but a sector approach and compelling story, combined with effective marketing and persistence may open their eyes