Actually it wasnt too bad, but i havent really read too much into it yet (friyay) for some reason it wont let me send my questions through below but his answers are below:
Yes. There have been some bugs that have taken a bit of work to iron through by the dev team. Of the select clients that have been using the platform, recurring feedback has been that they want more conversational features now, rather than in 3-12 months (which is where a few of them sit in the roadmap). The commercial translation for this is: we like it, but we want the premium features which is when we'll take up a subscription because a basic one isn't enough for our needs. If you look at
Slide 10 in the recent investor deck- they want business packages but not all the features are ready for launch.
The public launch will be in H2 CY24.
I'll follow up with the commercial team around the email subscribe.
Paid user acquisition will be one lever that can be pulled when the time is right but Idan has said they'll only be doing this once the platform is live and the premium subscriptions are available.
The partner approach is also going to be pushed with UNITH already growing its partner network. This will be an affiliate-style approach where there is something in it for the referring partners but the exact $ model is still being worked out. It could be as simple as users using referral codes.
Sponsored content will be an option to drive traffic once the general public launch takes place. The Company mailing list is the obvious tactic but again, it comes down to the product being ready to take on thousands of customers (who will all be uploading large quantities of data from around the world. Idan is conscious of the damage that could be done from the platform crashing in its early days which is why they're doing a staged rollout of features and limiting access to the platform in the soft launch phase. There would be a lot of wasted marketing spend if UNITH was to deploy its marketing tactics without users upgrading, or the platform underperforming.
