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    Great informative article. It does however highlight that it’s going to be a slow burn to get the people interested in US racing again. Engaging the younger generation like they have in Aussie. It’s taken nearly 10 years to get the younger demographic to the races in Aussie. This has mainly been done by making it fun for this generation to go to the track. The tracks in US from what I can see are quite old and rundown and might need to spend some money making it more attractive for them to head to the track.

    I struggle to see racing getting anywhere near sports betting but the cross code multi betting is I think where the potential growth area will start from.
 
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