I agree John. If you want food that is much less efficient to produce then you should be made aware that in the future you had better be prepared to pay a significant premium for it. So if you see the NO GM sticker you know you are paying much more for food. LOL Can't see that fad lasting for long as food prices continue to hyperinflate.
But I really don't think the seriousness of the unfolding food calamity will hit home until the animal proteins hyperinflate - meat and eggs in particular. Then the average consumer will know there is a problem in the world of food. How's the season over there panning out? Need rain here in the west ... 5-10mm ain't cutting it now the crops are advanced.