The simple reality is the sector they have chosen has great potential.
The high risk financing deal they concocted was brilliant and has enable the business to grow with very little capital.
Unfortunately it appears they have mislead the market with their reporting style in numbers actually being achieved by paying customer, actual cash on hand rather than whats available on a loan deal and the high risk nature of the sponsorship deal with FC.
This will mean a complete re rating on the SP.
It does not mean they will not eventually be very successful.
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