Why?
Because if the series is close or particularly if England retains the Ashes, then Concept Sports will sell loads and loads of their Ashes sporting goodies.
And that will result in a mega turnaround in the company's fortunes.
I reckon England is a real chance to thrash those Aussies good and proper this test and then move in on the jugular in Melbourne.
Go Monty...
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Why?Because if the series is close or particularly if England...
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