BevCanna Enterprises Inc. (CSE:BEV) (OTC :BVNNF) announced today that it has exercised its option to acquire the right, title and interest to DeeperGreen™, the proprietary water-soluble cannabinoid powder ingredient developed by partner Greener Frontiers.
"DeeperGreentechnology expands BevCanna's ability to produce a portfolio of cannabisinfused beverage formats," said Emma Andrews, Chief CommercializationOfficer at BevCanna. "The addition of a water-soluble powder allows us tooffer consumers more variety in methods of consumption, which can now pair withvarious consumption occasions. Powdered drink mixes complement our existingexpertise in ready-to-drink products and allow us to expand the innovationpipeline for our house brands, and with white label partners through contractmanufacturing."
DeeperGreenconverts extracted cannabis into a fast-acting, tasteless, odorless,water-soluble powdered ingredient, and has been proven to be a stableingredient that when tested with cannabinoids, consistently delivers targetconcentrations within one batch and from batch-to-batch. Independent laboratorytesting has also confirmed that DeeperGreen precisely infuses granular drinkmixes and ready-to-drink water beverages.
Testshave confirmed that DeeperGreen, and products infused with DeeperGreen, meet thecriteria to pass the current Cannabis Compliance Regulations set in California,and will allow for reliable water-soluble infusion manufacturing processes anddosing confidence for consumers.
OnDecember 18th, 2019, the Company entered into an amendment agreement to theCannabis Beverage Joint Development Agreement dated April 1, 2019 with GreenerFrontiers Corporation and BevCanna US Operating Company Ltd., a wholly-ownedsubsidiary of the Company. Pursuant to the Agreement, the Company exercised itsright under the JD Agreement to purchase all of the right, title, and interestin and to DeeperGreen and certain other intellectual property assets of GreenerFrontiers.
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