Genetic Technologies’ Digital Strategy Ignites Significant...

Genetic Technologies’ Digital Strategy Ignites Significant Traction in US Market
April 02, 2024 08:05 ET | Source: Genetic Technologies Ltd

MELBOURNE, Australia, April 02, 2024 (GLOBE NEWSWIRE) -- Genetic Technologies Limited (ASX: GTG; NASDAQ: GENE, “Company”, “GTG”), a global leader in genomics-based tests in health, wellness and serious disease, is pleased to report the company’s new digital strategy, led by the company’s recently appointed strategic advisor, Dr. Malcolm Bohm, is having a significant positive impact across all facets of GTG’s social media platforms.

The various analytical markers all showed uplifts, in some cases there was an increase of over 500%.
- Consumer reach is up 56.3%
- Content Interactions up 503%
- Engagement and content views up 175%
- More than 2,000 fans have joined our page in the last 7 days
- Website link clicks up 50.8%

Digital strategies, such as GTG’s approach, are leveraging the growing awareness of the importance and utility of understanding a person’s individual risk of developing a range of diseases. Know your risk and you and your doctor can take steps to diagnose disease early significantly improving health outcomes.

GTG predicts a significant surge in the adoption of risk assessment tests, driven by both patients and doctors.
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Ref: https://www.globenewswire.com/news-release/2024/04/02/2855928/0/en/Genetic-Technologies-Digital-Strategy-Ignites-Significant-Traction-in-US-Market.html

Early days... see how it goes...

GLAH.
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