I went to to the local Terry White and they had sold out of the daily probiotic, and got the last one for iron.
I asked the pharmacist what she thought of the product the response was top notch - selling very well!
The product range is displayed right at the front counter, directly behind the cash register, so it hits you right in the eyeball.
I know from Marketing 101 for retail you only put your best selling products front and centre - these were just above the panadol range!
Umm, now I'm getting interested and will go and check out a few more stockists to see how the Biome product range is fairing elsewhere.
Haha...The worst ipo in the 2021..., page-93
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