HT8 11.1% 0.8¢ harris technology group limited

The COVID-19 pandemic accelerated a global shift to eCommerce...

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    • The COVID-19 pandemic accelerated a global shift to eCommerce and online shopping as consumers were forced to stay indoors
    • According to Canada-based eCommerce specialist Shopify, 10 years' worth of eCommerce growth occurred in just 90 days at the height of the pandemic
    • This has caused a string of ASX-listed eCommerce companies to report a sharp increase in revenue and profits as demand for online shopping soars
    • Among these players is Harris Technology Group (HT8), which states it operates in the eCommerce sector at a fraction of the cost of its peers
    • Harris sells technology products on existing online marketplaces like Amazon and eBay — meaning it keeps its marketing costs low
    • As a platform reseller, HT8 can also leverage the popularity of its existing marketplace partners without tabling the costs of advertising, marketing, branding and shop fronts
    • Moreover, Harris Tech is currently the highest-ranked tech seller on the Amazon Australia marketplace
    • Compared to Harvey Norman (HVN) and JB Hi-Fi (JBH), Harris Tech explained its dollar-on-dollar return on marketing investment is nearly 500-times that of its competitors

    Read the Full Article on The Market Herald here
 
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