Why not adopt a simple and effective strategy like HiSmile? Give your product to famous people/influencers for free and maybe one of them will give you a shout-out. The social media posts have been weak at best and hasn't got any traction in terms of likes, they should reassess Moshe's position, surely we could spend more and get a better agency to represent us in the States as it would be our biggest market.
HCT Marketing, page-5
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