Heard On The DW8 Grape Vine, page-5

Yes I think at these levels the company is cheap.

Mr Taylors experience in this space is IMO top class and the upside should be great. If he is talking about an Amazon of Wine for this company then the share price will soon start to reflect his strategies once he starts rolling out his plan

For those in at higher levels averaging down at these levels would be timely as we probably wont see these prices again once DT gets started