LNC is the test bunny,
Why waste resources and capital expenditure entering an infant, and hence risky industry, when there is already someone doing it for you.
The big boys, not just ORG, will let LNC take all the risks and wear all the costs in developing the technology and refining the process.
And once it is deemed "economically viable", then they'll make a move, either on LNC itself, on LNC's senior engineers.