Yep, that's the holy grail. But I think it will only get there...

Yep, that's the holy grail. But I think it will only get there in the form of a takeover of the technology by a massive player - like Phillips or Siemens etc.

Dr Ginzburg agrees with me that IF the technology can get visibility after achieving credibility, the likes of the above would look to protect their market share and competitive advantage by buying it out and incorporating in to their ECG technology.

I doubt IMI could ever be influential enough to get it in to all ECG manufacturers platforms - but you never know.

In any case, that is a way off in my opinion.