Blokes,
I think it is the last and desperate attempt at accumulation.
I think the large number of website accounts are interested parties for the device, some of whom cannot wait to get their hands on one. Reminds me of the the iphone when it came out.
The company has had a couple of years to plan for their social media strategy. Early test exposure to a key US city was good enough to get their webiste as a top favourite as a medical freeby appplication.
Events will soon take care of the stackers on sell side whether they pull out in time or not.
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