As Australia’s most popular stock market and investment forum, we see a massive potential to build the HotCopper business to reach more of Australia’s 4,700,000+ direct investors, and grow our business both here and beyond our shores.
That’s why we’re listing in September and inviting you, the HotCopper members, to consider our prospectus. With a new company structure and fresh funds to invest into the business, we can extend our reach into the Australian investment community and build new revenue streams. These will include:
A mobile app to deliver HotCopper info directly to investors on the go.
Special offers for Sophisticated Investors, through our fully-owned, integrated business, 708Placements.
Strategic and joint venture initiatives using our scalable technology platform.
Today, HotCopper has more than 623,000 unique visitors each month, and we’ve grown strongly every year since our inception. We boast 18x more traffic than our nearest competitor – approximately 235,000 retail, sophisticated and SMSF investors are active members of HotCopper and rely on us for information, analysis and discussion. That’s 5% of Australia’s direct investors, a number that’s growing every month. We plan to maximise this growth opportunity and make HotCopper an indispensable part of investing in Australia.
Our advertising revenue is strong and has increased every year. We serve as a valuable – and growing – channel for ASX-listed and pre-IPO companies to speak directly to investors and we have plans to grow this part of our business. In addition, our increasingly popular lifestyle forums give us the opportunity to expand our offers outside of financial services.
