Most places that serve burgers make their money from the booze and housing that are the aesthetics , ambience and overall vibe " Thanks Denis Denuto" selling this is easily worth of a minute to 90 second vid
People want authentic experience and this is where communication through digital video sells the message
Most businesses have different vehicles to get the customer in and margin is generated once there
How FC financing works for BIG, page-369
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 (20min delay)
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