Although I'm sure downloads are increasing, I'm not sure about this graph. Was this from Stock T**ts?
Usually, you would see a downloads graph just showing the number of downloads per day or per week. not a 'trailing 2 week growth rate in percentage vs the quarter before'. I guess it's possible someone did the calculations but I think this graph is made up to pumup the stock on stock t**ts.
Sometimes with downloads, they get a spike when retail investors start downloading/website viewing themselves.
As I said, i'm sure the downloads has risen but i wouldn't be making investment decisions from that graph.
Have a play around with Google Trends - https://trends.google.com/trends/ it can provide some interesting insights.
Over the past 90 days, the amount of searches for Sezzle in Google hasn't gone up that much.
The search term "Sezzle app" is a bit more interesting
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