I agree to a degree, but what you gotta ask yourself is can I get more from holding? Maybe talk of 3c is pie in the sky, but why not break it down into milestones.
Each new signing should add value. Even if its only 0.1c, so lets say it takes another month. PNOO expire, then company announce Sigma to distribute to their network, theirs another 0.1c (or 10%). Wait another few weeks and what do you know, API sign a deal with us. And another 0.1c
Even if the timeframe proves to be optimistic, we will get these announcements and they will add value to sp. What does Sigma have to lose by distributing for us? If it doesnt sell they simply stop placing orders. They cant lose.
Long term the product could fall flat on its face, or could be crushed by Voltaren marketing machine. But you dont need to hold til the end game. You just need to hold for each announcement. One step at a time and re-evaluate.
Just my opinion ofcourse.
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