true, nor was it rosy when they printed the same gear 12 months...

true, nor was it rosy when they printed the same gear 12 months ago, and 12 months before that - 65% avg increase last year says something. FTA is a powerful MF in this country, Pay subs has topped out. I think FTA is fairly priced now, so not buying any more - though I did buy Ten @ 25 cents 3 weeks ago based purely on their schedule - and that's been a rocket. So You Think You Can Dance, Big Bash, Biggest Loser (taking over a whole town), Master Chef, The Bachelor, curiosity factor with Winter Olympics.....their schedule will surprise to the upside, trust me, Big Bash means people are watching their promos and will rock up more than the horrible '12. They can't be as bad as last year.