In the past 3 months Lark has released two new offerings and opened a new whisky bar (The still).
I;ve noticed the company has also been very active with marketing as well with the 'Whiskmas' campaign in the lead up to Christmas and gifting season.
These gift boxes are very accretive to the Net value sales per litre which drives inventory valuation.
Lark has also opened a new whisky bar 'The still' which is now open. As Tasmania re-opens to tourism, their venues will contribute more and more.
Innovation at Lark is ingrained into their culture, I can't find another whisky business that is on their level currently.
Innovation at Lark
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