IBX 1.59% 6.2¢ imagion biosystems limited

Interesting, page-4328

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    That was a good post and thanks for sharing
    I was a little bemused, but not at all surprised, by the paragraph.........QUOTE My understanding is that the investigators recruited for the Monash Health site had advised the company that the recruitment of the required number of eligible patients for the trial will not be difficult to achieve nor will it take as long to recruit eligible participants than it has thus far.UNQUOTE
    This reinforces my view that one cannot assume that medical professionals, no doubt of the highest calibre in their field of expertise, are good marketers. Marketing requires both a good product ( which we seem to have) and an innate understanding of human nature and human decision making. Many companies have good products but lack the "x factor" when it comes to marketing their product. I've seen it time and time again in my professional marketing career ( now retired). Good to now hear that additional resources are now being thrown at incentivation
 
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