yep. all pipe dreams as not able to lower the cost enough to make sales. Still claiming it can get it down to $7000 for a set of wheels. thats still too expensive as ASP of average cars is around $20-25K. IN discussions with OEMs, none signed, suggests it will be difficult to find customers and at volumes necessary to make profit. Same issues with CBR.
With the E2 poised for its debut on the market, the question comes back to cost. Most of the carbon fiber wheels on the market today are approximately the cost of some affordable cars.
But the price tags on carbon fiber wheels — both hybrid and all-composite — have kept them out of reach of many consumers. With the most affordable priced at more than $10,000 for a set, the wheels are likely to only be found on very high-end sports cars and luxury vehicles. E.g. in CBR's case, actual use case volume might be only 5000-10000 wheels max, rest look like in storage as optional add ons, leaving one to wonder how this is worth $550m market cap.
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