IPO - Shekel Brainweight Ltd, page-62

Continuing on - trial partner no 2 

Heidia - Heidia is Israel’s largest retail media group, specializing in branding, advertising and marketing. With a track record spanning three decades, the group creates innovative media solutions that identify opportunities and engage in a dialog with customers, successfully promoting both Israeli and global brands in the dynamic and highly competitive marketplace.

They launched a new point-of-purchase (POP) digital signage solution for effectively engaging customers with your brand and influencing in-store purchase decisions last year. Procter and Gamble trialled it in Israel with results showing an increase in response and exposure [over 50%] to their new media and marketing messages.

Impressive list of clients