well according to the annoucement they have a product that it is 10 times better than anything else that is in the market place
That's a bit misleading. They have a product that tested 10 times as effective as another globally-produced product for a certain application. This does not necessarily mean it is 10 times better than everything out there for all applications. And 'better' is also a loosely termed word. What does 'better' present? And under what conditions? etc etc
The tests have proved very positive indeed, and the company is confident of commercialising this. Commercialisation is the news that has created the interest in OBJ and 3Ms involvement has been the driver of the shareprice since it was announced.
If OBJ were still talking trials and development, there is no way the shareprice would be where it is right now. imo.
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